SEM Coordinator - Edinburgh
SEM Coordinator – 18-month Fixed-Term Contract
A Little About Us:
Here at Ooni, we’re passionate about our people. Since our humble origins as a team of 2 back in 2012, we now employ over 300 talented, creative and kind pizza-lovers across the world. When you work here, you’ll be joining a diverse team who value Kindness, Passion, Innovation, Ambition and Rigor above all else. We live, work and play by these values, and we think it shows.
A Little About the Role:
As our new SEM Coordinator, you will be working closely with our SEM Manager, Siobhan, on digital marketing scale efforts globally. You will play a key role in optimising existing campaigns and building new ones in a global setting on SEM and Programmatic channels. You will be supporting various team members with essential in-market research and helping the wider marketing team with campaign implementation.
What you’ll do:
- Execute on new and existing digital marketing campaigns optimisation and implementations.
- Work closely with SEM manager on Google Ads(search, shopping, GDN, PMax, YouTube), Bing Ads
- Implement digital media campaigns and assist with marketing campaign strategy.
- Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports.
- Provide project support to the performance marketing team for E-Commerce, Digital, and Brand Marketing campaigns.
- Support various research needs on the Performance marketing team, potentially including digital consumer research.
- Work on optimising product feeds across multiple markets
- Work with various teams to ensure consistency in all communications.
What you’ll need to succeed:
- 2+ years experience in the Digital marketing DTC field.
- Direct experience in creating and managing campaigns on SEM channels such as Google Ads (Search, Shopping, GDN, YouTube), Bing (search and shopping).
- Basic understanding of programmatic channels such as DV360
- Ability to present data in team settings in person or via zoom
- A good understanding of products feeds and key principles of operating them
- Are an intermediate user of Google Analytics (or/and GA4) and can understand and interpret the data in meaningful ways.
- You’re familiar with research tools such as SemRush, SimilarWeb and others.
- You’re confident managing project work on your own
- You’re able to build paid campaigns from scratch when provided with the guidelines.
- Excel and Google sheets are your best friends (we don’t judge).
- You’re able to work both independently and with the team.
- You are comfortable with a high pace working environment that allows flexibility.
- You’re excited to join an international fun and friendly team who loves knowing what your weekend plans are!
Why Ooni:
- Salary £26k – £30k – depending on experience
- Go to YouTube and search “We are Ooni”. We’re super proud of our culture and think you’ll love it here too. Here are some other reasons:
- Work for an employer that cares about your wellbeing! We’ve got an employee assistance programme which includes on demand coaching and therapy sessions, plus a weekly yoga class
- 35 days of paid time off per year, plus an additional 5 week sabbatical when you’ve been here for 5 years
- We’re all about giving back. That’s why we offer five paid days to volunteer each year
- £500 every year to spend on your passion – whatever that may be.
- £1000 to spend on Ooni products each year, plus 50% discount on any other Ooni stuff
- Continuing Education – we encourage our employees to use our learning platform to grow here at Ooni
- Pension scheme, cycle to work scheme, weekly yoga classes. (NamastYAY!)
- Great pizza every single day if you want it. Yep. Every single day. And we’ll teach you to become a pizza pro
Take a look at our website to learn more about our products, culture, and values. If you like what you see, send in your CV with a cover letter to tell us why you want to come on board. We really like nice letters – especially ones that are personalised just for us!
Closing date: Friday, 24th February
Having a fantastic culture is really important to all of us at Ooni. We work hard to make it diverse and inclusive, and want everyone to have access to the same opportunities. If you would like this advert in a different format or need an alternative method of applying, please let us know. You can email us at jobs@ooni.com