Senior Ecommerce Manager

Salary: £50,000 to £60,000 DOE

Location: Hybrid, 4 days on site

Role Type: Full Time

About the role

Our client is a fast-growing consumer brand looking for a commercially driven Senior Ecommerce Manager to take full ownership of online performance across DTC, B2B and marketplaces.

This is the person who lives and breathes trading. You will own the numbers, set the trading calendar, run the testing strategy and make the daily calls that move revenue. If you get a kick out of spotting an opportunity in the data on a Monday morning and acting on it before lunch, you will feel at home here.

It is a hands-on leadership role. You will shape strategy and roadmap, but you will also be close to the detail, optimising the customer journey and squeezing more from every visit to site.

What you will own

Trading and revenue

• Delivery of online revenue targets across the DTC and B2B websites and marketplaces

• The ecommerce trading calendar, lining up promotions, launches and peak periods

• Daily performance, reacting quickly across pricing, merchandising and marketing

• Growth in conversion rate, average order value and customer lifetime value

CRO, UX and customer experience

• The onsite experience, hunting down friction and improving how the site looks and works

• A continuous CRO programme built on data, testing and real customer insight

• The full customer journey, from first click through to repeat purchase

Platform and roadmap

• The Shopify roadmap, prioritising the improvements that actually move revenue

• The ecommerce tech stack, integrations and platform partners

• Site improvements, launches and new features delivered on time

Data and performance

• Reporting across revenue, CVR, AOV, ROAS, CPA, CAC and LTV

• GA4 and platform analytics, turning numbers into decisions on trading, marketing and UX

• Clear, useful reporting that gives the leadership team something to act on

Agencies, partners and team

• Relationships with digital agencies and tech partners, with real accountability for delivery

• Leadership and support for the Senior Ecommerce Executive, Senior Marketing Executive and Social Media Assistant

• Cross-functional work with marketing, operations, product and creative to keep campaigns and customer journeys joined up

What you will bring

Essential

• Experience in ecommerce and digital marketing, ideally within retail or DTC brands

• Strong Shopify experience

• A track record of delivering online revenue growth

• Working knowledge across paid media, CRM and SEO

• A solid grasp of ecommerce trading and merchandising

• Experience leading CRO and A/B testing programmes

• Strong analytical skills across GA4, Shopify and digital marketing platforms

• Experience managing agencies and external partners

Desirable

• Marketplace management experience

• Experience scaling ecommerce internationally

• Klaviyo or a similar CRM platform

What success looks like

Twelve months in, you will have hit your ecommerce and marketplace revenue targets, lifted conversion, AOV and basket size, and kept marketing working efficiently with strong ROAS. The site will be in noticeably better shape thanks to your CRO work, and the trading and marketing calendars will be running like clockwork.

Interested?

If this sounds like your kind of role, we would love to hear from you. Apply now and one of our consultants will be in touch.

Please note that due to the high volume of applications we receive, we are not always able to respond to everyone individually. If you have not heard from us within two weeks, please assume that your application has not been successful on this occasion.

Our client is an equal opportunities employer and welcomes applications from all suitably qualified people regardless of age, disability, gender, gender reassignment, marriage or civil partnership status, pregnancy or maternity, race, religion or belief, sex or sexual orientation. We are committed to building diverse teams and creating an inclusive workplace where everyone can do their best work.